Custom Theme Development
A unique, fast WordPress theme engineered around your brand, content and sales journey—not adapted from a generic template.
WordPress engineering
WooCommerce readyWordPress, built the way software should be.
Gift Web Solutions builds custom WordPress themes and plugins with clean database architecture — no bloated page builders, no 100-plugin stacks. Our themes load in about a second, and our plugins are already running on live stores selling herbal products, furniture and jewellery worldwide.
~1s load target0 junk postmeta writes100% code ownership
Most WordPress sites are slow for one reason. They were assembled, not engineered.
A typical agency site = a ₹4,000 ThemeForest template + 30 plugins + a page builder. It looks fine on day one. By month six it loads in 8 seconds, breaks on updates, and nobody knows which plugin did it.
We do the opposite. One custom theme. Only the plugins you need — built by us, with their own database tables. Every line of code has a reason to exist.
Assembled: 30 plugins · 8s load · breaks on update
Engineered: 4 plugins · ~1s load · update-safe
WordPress theme services
Build new, repair what exists, or give an old WordPress site a proper second life.
We work with WordPress at every stage—from a clean custom theme to a carefully revamped legacy website. You get a clear recommendation based on what is worth keeping, fixing or rebuilding.
Premium Theme Installation & Setup
Theme installation, demo import, child theme, brand styling, menus and mobile QA—with unnecessary demo plugins removed.
Theme Bugs & Safe Upgrades
Fix broken layouts, checkout issues and plugin conflicts, then upgrade WordPress and PHP safely on staging with rollback ready.
Old WordPress Revamping
Modernise the design, clean years of database bloat, improve security and speed, and preserve valuable content and search rankings.
Custom themes in production
Themes engineered for selling, not just for looking good.
Production theme
Herbal Commerce Theme
WooCommerceD2CCustom admin panel
Built for herbal & wellness D2C brands.
A complete storefront for herbal product businesses — benefit-led product pages, ingredient highlights, trust badges, WhatsApp ordering and a nine-tab admin panel where the owner controls everything without touching code. SEO metabox with live Google preview built in — no Yoast needed.
- ✓Nine-tab native admin — no page builder required
- ✓Yoast-style SEO with live SERP preview, zero extra plugins
- ✓Custom tables — fast even with thousands of orders
- ✓WhatsApp + Instagram integrations ready
Production theme
Furniture Theme
WooCommerceCatalog + QuoteVisual-first
Made for furniture showrooms and manufacturers.
Large-image catalog experience for furniture businesses — room-wise browsing, material and dimension specs, EMI display, and quote request flow for bulk/custom orders. Designed for buyers who want to SEE the product big and ask, not add-to-cart blindly.
- ✓Full-width visual catalog with fast image loading
- ✓Dimensions, materials & finish specs structured per product
- ✓Request-a-quote flow for custom and bulk orders
- ✓Showroom locator + WhatsApp enquiry per product
Not sure whether to fix or rebuild? Send us your website. We will audit it first and recommend the smallest sensible solution. Request a WordPress review
Custom plugin development
Plugins we built because off-the-shelf couldn't do the job.
Each of these was born from a real client problem. All are production-tested, update-safe, and built with dedicated database tables — the way WordPress plugins should be written.
Pincode Availability Checker
Tell customers instantly: do we deliver to you?
Customer enters pincode on the product page and sees delivery availability, estimated days and COD eligibility — before adding to cart. Fewer cancelled orders, fewer 'do you deliver here?' calls.
Built for: Any WooCommerce store with regional deliveryHow it's built ▾
Custom table for pincode zones · CSV bulk import · per-product or global rules · AJAX check, no page reload
Responsive Slider
Banners that load fast and look right on every screen.
Separate images for mobile and desktop, lazy-loaded, swipe-friendly — without the 2MB page weight sliders usually add. Admin uploads two images, done.
Built for: Store homepages & campaign bannersHow it's built ▾
Zero jQuery bloat · WebP support · CLS-safe (no layout jump) · scheduled banners (start/end date)
Jewellery Price Engine
Gold rate changes. Your prices update themselves.
Set today's gold/silver rate once (or connect a live feed) and every product recalculates — metal weight × rate + making charge + GST, with wastage rules per category. Breakup shown to the customer transparently, the way jewellery buyers expect.
Built for: Jewellery stores on WooCommerceHow it's built ▾
Rate feed API-ready · per-category making/wastage rules · price history log · works with variable products
Request for Quote (RFQ)
Turn 'add to cart' into 'send me your best price.'
Customers build a quote basket and submit an enquiry instead of paying online — right for B2B, bulk orders, furniture and custom manufacturing. Every request lands in a quote pipeline with WhatsApp notification to you, and one-click convert-to-order when the deal closes.
Built for: B2B, manufacturers, furniture, bulk sellersHow it's built ▾
Quote basket + admin pipeline (custom tables) · price-hidden mode option · quote-to-order conversion · MSG91 WhatsApp alerts
Buyback Guarantee
Sell with confidence: we'll buy it back.
Display a buyback/exchange promise per product — value percentage, validity period and terms — and manage actual buyback requests with a claim workflow. Powerful trust-builder for jewellery and premium goods where resale value decides the purchase.
Built for: Jewellery, gold savings, premium productsHow it's built ▾
Per-product buyback rules · claim request workflow with status tracking · certificate/invoice number validation · full audit log of claims
These five exist because clients needed them. Your store's missing feature can be plugin #6. Describe your problem on WhatsApp
Already have a WordPress site?
Dedicated WordPress support — we fix, secure and speed up sites we didn't even build.
Most WordPress problems — slow loading, hacks, update fear, mystery bugs — come from years of unmanaged plugins and hosting. Our dedicated support team audits, fixes and maintains WordPress sites for businesses across India, whether we built the site or someone else did.
Security Layer & Hack Fix
Locked down. Cleaned up. Kept safe.
Malware cleanup, firewall rules, login hardening, file permission fixes and blocking the bad-bot traffic that eats your server. If you've been hacked, we clean first, then close the doors.
WAF rules · nginx bot blocking · file integrity monitoring · 2FA + login limits
Database & Code Optimization
Years of junk data, cleaned in a day.
Old WordPress sites carry thousands of junk rows — post revisions, orphaned meta, autoloaded options — that slow every single page. We clean the database and refactor the heaviest code paths.
postmeta/options audit · autoload trimming · query optimization · transient cleanup
Performance Enhancement
From 8 seconds to under 2. Measured, not promised.
Caching, image optimization, lazy loading, server tuning — with a before/after speed report you can see. Faster sites rank better and convert better.
page + object cache · WebP conversion · CDN setup · Core Web Vitals pass
Code Audit
Know exactly what's inside your site.
A full health report of your theme, plugins and database: what’s slowing you down, what’s a security risk, what’s abandoned by its developer — with a clear fix-priority list. Great first step before spending anything else.
plugin risk matrix · PHP error log review · hook/query profiling · written report
Theme Installation & Setup
Bought a theme? We'll make it actually look like the demo.
Purchased theme installation, demo import, homepage setup, logo/colors/menus configured properly — without the 15 junk plugins demo imports usually install.
child theme setup · demo cleanup · only-needed plugins · mobile QA
Bug Fixing
That one annoying issue? Send it. Fixed.
White screen, broken checkout, layout jumping, contact form not sending, plugin conflict after an update — describe the bug on WhatsApp, we diagnose and fix with a clear cause explanation.
staging-first fixes · error log diagnosis · conflict isolation · fix documented
PHP & WordPress Version Upgrade
Upgrade without the 3am panic.
Old PHP versions are slow and insecure — but blind updates break sites. We upgrade PHP and WordPress on a staging copy first, fix every incompatibility, then switch production with zero downtime.
staging clone · PHP 7.x → 8.x compatibility fixes · deprecated function refactor · rollback plan ready
One-time Fix · from ₹[X]Care Plan · from ₹[X]/moRescue Project · from ₹[X]
Not sure which? Send your website link — we'll run a free basic speed check and tell you honestly.How we build
The engineering standard behind every theme and plugin.
A complete delivery, not a loose collection of tasks—architecture, testing, documentation and ownership are included.
Own database tables
No postmeta dumping. Data gets proper structure, so your site stays fast for years.
Update-safe
WP coding standards, tested against WordPress and WooCommerce releases before you ever notice.
You own everything
Full source code, documented, in your hands. No licenses held hostage.
Support that knows the code
Built by us, supported by us — no 'contact the theme author' dead ends.
Pricing signals
Straight answers on price.
Custom theme developmentfrom ₹[X] · 2–4 weeks
Custom plugin developmentfrom ₹[X] · 1–3 weeks per plugin
Existing plugins abovefrom ₹[X] installed & configured on your store
Code audit + health report₹[X] flat (adjusted into any follow-up project)
One-time bug fix / upgradefrom ₹[X]
Monthly Care Planfrom ₹[X]/month
Exact quote in minutes — ask Gift AI or WhatsApp us your requirement.
Questions, answered
WordPress development FAQ.
Why custom theme instead of a ThemeForest template?ரெடிமேட் theme-க்கு பதிலா custom theme ஏன்?+
Templates ship 100 features you'll never use — that's why they're slow and break. A custom theme has only what your business needs, loads in about a second, and looks like YOUR brand, not template #4823. Long-term, it costs less than fighting a template.
Can I buy just one plugin, like Pincode Checker, for my existing site?+
Yes — all five plugins install on any standard WooCommerce store. We configure, test with your theme, and hand over. From ₹[X].
Will these plugins slow down my site?+
No — that's the point of custom-built. Each uses its own database tables and loads only where needed. We measure before/after speed and show you the numbers.
Will they break when WordPress updates?WordPress update-la problem varuma?+
We follow WordPress coding standards and test against new releases. AMC customers get compatibility updates automatically.
Can you modify a plugin for my specific need — say, buyback rules for silver articles?+
Yes — every plugin here is ours, so modification is fast and safe. That's the difference between buying from us and buying from a marketplace where the author never replies.
I already have a theme I like. Can you build only plugins?+
Of course — plugin development is a standalone service. We'll just review your theme first so everything plays well together.
Do you sell these themes/plugins for other developers to use?+
Right now they're delivered with our client projects. A public store is on our roadmap — WhatsApp us if you want early access.
Who owns the code after delivery?Code யாருக்கு சொந்தம்?+
You. Full source, documentation and admin training included. We never lock clients in.
You didn't build my site. Will you still support it?வேற company build பண்ண site-ஐயும் support பண்ணுவீங்களா?+
Yes — most of our support clients came with sites built elsewhere. We start with a code audit so we know exactly what we’re handling, then fix with a staging-first, rollback-ready process.
My site is very slow. Rebuild venuma, or can it be fixed?+
Audit first, always. Often database cleanup + caching + server tuning brings an 8-second site under 2 — at a fraction of rebuild cost. If rebuild is truly the answer, we'll show you why with data.
Is it safe to upgrade my old PHP/WordPress version?பழைய version upgrade பண்ணா site break ஆகுமா?+
Direct upgrade on a live site — risky. Our way: clone to staging, upgrade there, fix every incompatibility, then switch with zero downtime and a rollback plan ready. Break ஆகாது.
What does the monthly Care Plan include?+
Core/plugin updates, daily backups, uptime + security monitoring, malware scans, small content changes and priority bug fixes — your site gets a team, not just a fix.
Have a WordPress problem no plugin solves?
That's exactly the kind of work we love. Tell us the problem — we'll tell you honestly whether it needs a plugin, a theme, or just a fix.
+918122222200Continue exploring
Related engineering services.
WordPress
WordPress Plugin Development
Custom booking, pricing, or integration logic — built with dedicated database tables, not bloated postmeta.
Frontend Engineering
Frontend (Angular / React / Next.js)
For app-like experiences — dashboards, portals, PWAs — where a fast Blade frontend genuinely isn't enough.
Mobile
Mobile App Development
Android and iOS from one Ionic Angular codebase, connected to your existing store or built fresh.
Questions, answered
Frequently asked questions.
Templates carry 100 features you don't use — slow, insecure, generic. Custom theme = only what you need, loads in ~1s, looks like YOUR brand.
No — our GWS framework writes zero junk to the WordPress database, so it stays fast for years.
Yes, standard WordPress under the hood — we just build the theme layer properly.